Gyeonggi-do Sports Festival

BX / BI Guide System / Public Design

Every year, Gyeonggi-do promotes a festival and athletic competition to create a venue for harmony among officials in 31 cities and counties. Therefore, as Gapyeong-gun, Gyeonggi-do was selected as the venue for the provincial governor's sports competition, this project will brand all the designs of the festival, which will involve about 5,000 to 10,000 people. The venue for the event was the Gapyeong-gun Sports Complex," which was the core of the project to identify all sports event programs and immediately provide the necessary designs for each place." The concept was shortened to "Gyeonggi-do Good Game," which symbolizes 'Gyeonggi-do,' 'good game', 'exercise manners', 'joyful', and 'harmony', in order to create a place of harmony through physical education, and the color was 5 won to express the separation and integration of various sports events.

Gyeonggi-do 31 cities and counties are together! New Festival BI​ is born!

Every year, Gyeonggi-do promotes a festival and an athletic meet to create a place of harmony among civil servants of 31 cities and counties. As a result, as Gapyeong-gun, Gyeonggi-do was selected as the venue for the provincial sports competition, this project will be branding all the designs of the festival, with about 5,000 to 10,000 people participating. The venue of the event was 'Gapyeong-gun Sports Complex', and the core of this project was to identify the programs for all sports events and immediately provide the necessary designs for each location. The concept is 'Gyeonggi-do', 'Good game', 'Exercise manners', 'Happy', 'to convey the meaning that all citizens of the county and 31 city and county officials create a place of harmony through physical education and have a good game and a good time. 'Gyeonggi-do Goodgame', which symbolizes unity, was abbreviated to produce a logotype called GG, and the color is branding using the 5 primary colors to express the division and unity of various sports events  I did.

Gyeonggi-do Sports Festival

BX/BI Guide System/Public Design

Client.   Gapyeong-gun, Gyeonggi-do

Executive Director.   Public design team
Creative Director.   Kang doeun

Year.   2017