Korea CEO Academy

BX/BI Guide System/Branding

Recently, the boundaries of business have been gradually falling and many companies have been faltering due to rapidly changing society and the overall downturn in society. As a result, we have established the Korea Ceo Academy, an educational institution that can build infrastructure for the CEOs and representatives of companies and pave the way for further growth. So how should this project address the brand that trains and manages corporate CEOs? The keyword "failure and continuous challenge" came to mind climbing, which led to the creation of a logo type. The main color of the brand is KCA Orange, which can be applied in a variety of ways along with the auxiliary color, especially the trend noise is small with the Frame Logotype, and it emphasizes simplicity, luxury, and rigidity in form.

An educational institution for CEOs, KCA!

Due to the recent rapid change in society and the stagnation of society in general, the boundaries of business are gradually collapsing and many companies are shaking. Accordingly, we have established Korea Ceo Academy, an educational institution that can build infrastructure for the CEOs and representatives of companies and provide a foothold for further growth. Accordingly, in this project, the answer to the question of how should a brand that educates and manages corporate CEOs be solved? Through the keywords of "failure and continuous challenge", climbing came to mind, and the logotype was built with this motif. The main color of the brand is KCA Orange, and it can be applied in various ways along with the secondary color. In particular, the frame logotype has a small trend noise and is simple in form. It emphasized luxury and rigidity.

Korea CEO Academy

BX/BI Guide System/Branding

Client.   Korea Ceo Academy

Executive Director.   CEO. Baek-Okhui
Creative Art Director.    Kang doeun

Legal expert.   Lee-Kwangjae

Year.  2018